At the beginning of 2021, we were contacted by a Podiatrist office in Camarillo without any web presence and very few of their patients coming from Google searches. One of the owners had experience with Google Ads while working for her previous marketing agency, but had very little knowledge of SEO. They expressed interest in picking up a Google Ads campaign, but rebuffed our attempts at SEO to support it. Our initial research showed an out of date website and a Yelp page that was only costing them money. We had recently been certified with Google Ads and wanted to…
The most difficult part of implementing an SEO campaign has nothing to do with the campaign itself and everything to do with pitching it. SEO is not like a TV advertisement or a billboard, it has no physical form in any real sense. There are pieces of content like written offsite articles, blog posts, social media entries and optimized pictures, but there is very little to show the client. Therefore, other than revealing every secret in your arsenal, there is a lot of trust that goes on between the SEO specialist and the client. Especially because SEO is relatively new…
At Eso-Exo Web Development, we pride ourselves in ethical business practices. Our Co-Founder Mr. Carver, was displeased with his previous experience within the industry and created his own company with the help of Mr. Todd. The company name stands for translating an esoteric idea and putting fingers to keyboards to make an exoteric website design. Our company specializes in Website Development and Search Engine Optimization for businesses under 25 employees. We want to offer these powerful tools to companies that would otherwise be priced out. SEO in particular seems out of reach for many and we want to change that…
Brandon Carver
A SEO specialist who founded his own company ESO-EXO in 2016 to counteract the poor and oftern predatory practices of the website development industry.
